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We should probably call this our “body
shop”, because the case histories are all
about the care and maintenance of the skin
we walk around in. Both inside and out.
Here you’ll find selling scenarios that
encompass a wide variety of products. At one
end of the spectrum there’s medical
advertising, but at the other end it’s
personal care items… like shampoos and
conditioners. These days, even the suds in
your hair are part of a “holistic” process.
And that’s one of the threads that unite
these stories – being a complementary part
of a larger whole.
Don’t believe it? Well, click something.
The bottom line tells the story…
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